For the first time on record, married couples are in the minority in the UK. The Office for National Statistics (ONS) confirms that singles, divorcees, cohabitees, and widows and widowers now outnumber married people in England and Wales. Of course, that hasn't stopped most singles from searching for a mate.
Each month, an estimated seven million UK singles look for dates online. That's a ninety-five percent increase from 2000. How and why has internet dating become so popular? Well, the how is easy. In short, people started spending a lot more time online. Emails, instant messages and chat rooms were accepted as a new and exciting form of communication.
The why? There are numerous theories. But in our humble opinion, it is due to a failure of traditional dating. Single people just don't meet or date the same way they did a quarter of a century ago. Casual relationships, hookups and cohabitation are becoming ever more common. Then there is dating Nokia?
The hottest new trend in internet dating is mobile dating. We know, it sounds strange. But it really is rather simple and convenient. The way it works is that a member of an online dating site downloads the appropriate application with which he is able to access his online account via mobile phone.
Smartphone apps give members unlimited access to their accounts. They can check and send messages, post photos, chat or charge their member profile page. It is fast and efficient option for singles on the go.
